THE EXISTENTIAL LENS: Wake Up with Wendy
Thursday, December 8, 2011 at 3:26PM
Tim in THE EXISTENTIAL LENS, Where's the Beef?, food, marketing

Really? I’ll admit I’ve had fantasies about waking up with Wendy. But I thought there was something wrong with me. Now Wendy’s is encouraging it! Is this a Freudian slip, or are they stooping to pedologophilia* as a marketing ploy? (Would the late Dave Thomas approve of whoring out the cartoon image of his daughter, in order to sell breakfast burritos? Maybe he would, since he didn’t mind turning her into a corporate logo. Isn’t the whole franchise built on Wendy's freckle-faced, pigtailed charm?) Not that it has to be sexual, but I sure wouldn’t mind seeing that adorable redheaded first thing in the morning, serving me a sausage and egg biscuit in bed…aaaah!

*pedologophilia: n., (psychology) the love of children, especially cute drawings of, as depicted in company logos.

Article originally appeared on Tim Ellis (http://timelliscomedy.com/).
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